In a Job Seeker’s Market, the Candidate Experience Matters More Than Ever

It’s a job seeker’s market out there as long as unemployment continues to hover just above 4 percent. When there are more jobs than people to fill them, candidates can pick and choose, forcing companies to step up their games if they hope to woo top talent.

What does stepping up their games entail? First, companies need to work on their brands. Forty-seven percent of working Americans (and 59 percent of millennials) …

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